AuthorsGetLit is a new series on This is Lit that will focus on tips for authors and publishers about interacting with bloggers, soliciting book reviews, and more.
Last week, I gave you 5 tips for getting a blogger to review your book. It was a list of pointers for making your first contact with a blogger fruitful.
Now that we’re done looking at how you should write your email, let’s look at what exactly goes in your email. Use the following 5 points as a checklist while writing your review request email.
1. Mention the blogger’s name.
This is something that I already mentioned in my previous post and the comments are a good indication of how other bloggers feel too. Be personal! Humans like it.
2. Why did you choose this blogger?
Give the blogger a reason! A line about where you found them and why you think they’d like your book would be great.
Here are the first lines of a couple of recent emails I received:
“I appreciate the sharp opinions you share on This is Lit, and hope you may be interested in reviewing this book.”
“I discovered This is Lit while searching The Book Blogger List for potential reviewers for my debut novel, <book name> (<number of pages, genre>), which I am self-publishing through Amazon (<publication date>, <formats>). Based on your interest in thriller and humor fiction, and your love of genre-bending works, I feel <book name> should be a good fit. Would you consider giving my novel an honest review?”
The second one, especially, is one of my favorites. The “genre-bending” part? Nowhere in my blogger listing is that mentioned. But it is there in my review policy. The author went through my blog too and then emailed me. So do your research! It makes bloggers happy.
3. Add the book’s details.
This is self-explanatory. Add your book’s title, description, genre, publisher, and any other detail you think the blogger should know.
4. Specify what you want from the blogger.
Would a blog and Goodreads review suffice? Do you want them to review the book on Amazon? Or promote it on social media around the date of publication? Any special request you have needs to be mentioned in the first email.
5. Attach the book cover.
Some of us read books just for their covers. If your book’s cover is visually appealing, it just might be accepted for reviewing.
Hi <blogger name>,
I discovered your amazing book blog through Goodreads and started following you right away. I love your book reviews for their honesty and wit. Based on your interest in horror, humor, and pop culture, I think my debut novel It’s Britney, Beach would be right up your alley.
It’s Britney, Beach tells the story of Brian Johnson, or rather, the story of the imprint of Brian’s departed soul. Brian is dashing, debonair, and dead. He drowned by getting trapped in a rip current in Venice Beach after one too many Bacardi Mango Storms in 2005. He haunts the beach, yelling out-of-date pop culture references at teens on the boardwalk, and trying to pull pranks on the beach’s visitors. This is where he meets Aimee, an alive street vendor moonlighting as a medium, who teaches him all about social media, Netflix, and more importantly, the importance of letting go.
If you’re interested, I’d be glad to send a paperback copy!
Thank you for your time! I look forward to hearing from you.
< Your website link and social media handles>
Follow these points to make sure your review request email stands out from the tons of requests book bloggers receive on a daily basis.
Stay tuned for our next post on blogger directories!
What did you think of this post? How do you write a request email? Let me know in the comments!